HARRY POTTER AND THE DEATHLY HALLOWS PART 2 May Not Be Shown In Some Major Theater Chains!

I really don't like this news very much, but I can see where all parties are coming from.  

Movieweb posted that NATO (National Association of Theater Owners), the company that represents the likes of Regal Entertainment and AMC, is thinking about dropping major films this summer due to their studios supporting VOD (Video On Demand).

Here is some of what the articale had to say:

Universal, Sony, Warner Bros., and Fox are set to release some of their biggest titles into living rooms across the country just weeks after their initial theatrical debut for a rental fee $30 per film. This was introduced in the US last month, with the Ed Helms's comedy Cedar Rapids being one of the first movies to lead the way.

Of course, theater owners are upset over this, as the diminishing window between a major blockbuster's cinematic distribution and its home video arrival has dwindled significantly. This means that theater owners will be losing an untold amount of revenue in the months and years to come. In retaliation, screens under NATO are threatening to boycott upcoming studio releases, starting with Warner Bros. sure to be box office-gargantuan Harry Potter and the Deathly Hallows - Part 2.

Some theater chains have even begun pulling promotional materials for films being released by the four major VOD supporters. But the studios in question aren't backing down. Sony's Just Go with It is set to make history by becoming the first major release to be offered through this new VOD service. Most theatrical movies are required a solid four month window between the time they are in theaters and the time they reach retailer shelves and VOD platforms. The studios believe that this is far too long to wait, and that it is hurting Blu-ray and DVD sales. The studios also hope that shrinking the video-on-demand window will reduce piracy.

Like I said, niether one is right, yet niether one is wrong.  Everyone is trying to make as much money as they can.  

Personally, I love the theater experience.  I always find myself telling people that they need to see something in the theater.  I am truly excited to see Harry Potter in the theater, and if I am denied that chance I might have to kick some butt.

This is an argument that could pontentially hurt all of us.  Let us know how you feel about this and it's potential outcomes.  Until next time, let us know what you think.

McMurphy Out!