Apple Announces the Game Subscription Service Apple Arcade
I’m going to start this article with a disclaimer. I do not like Apple. When they announced Apple Arcade, a subscription-based gaming service, I rolled my eyes pretty hard. We knew it was coming, and I took a look at what they had to offer after their announcement of Apple Arcade the other day. My eyes rolled even harder.
Apple has teamed with some companies including Annapurna Interactive, Konami, LEGO, and Revolution Software to create 100+ new and exclusive games for Apple Arcade. This means that if you are a subscriber, you can download and play any of the games offered on any Apple device. The service will only work on Apple products, so I hope you’re well invested in their ecosystem. It will supposedly run on iPhone, iPad, Mac, and Apple TV. There will even be an option to share the subscription with your family members, so up to six people can have access.
Another big point Apple is making is that there will be no ads in games and no in-app purchases. I want to know how they’ve convinced all their developer partners to not have DLC a thing. Did they just say the devs can’t include the menu in the game to buy the DLC?
I know a lot of people are already griping about another subscription service, and I don’t blame them. A lot of our products are now simply subscriptions instead of the actual products. It already exists in gaming with Xbox Game Pass and PlayStation Now. Even Nintendo has a similar thing with Nintendo Online which gives you access to the ever-growing library of NES games.
My personal question is if this will actually survive. The vast majority of people I meet who game on something other than a console use a gaming PC. This would lead me to think that their target is people with iPhones who like to play mobile games. The catch there is that most people I know who play games on their phones don’t pay for any games. They only play free games like Candy Crush or Angry Birds or (insert insanely popular free mobile game here). They’re not going to spend money on a monthly basis to get access to more games.
Am I wrong though? Is there a giant market of people who only own Apple products who this appeals to? That’s the thing about Game Pass or PS Now, people invested in spending money on games are already on the hardware.
There’s no information regarding pricing but Apple Arcade is set to release sometime this Fall. Is this actually something you’d look at getting? Does it sound like a viable option that people will actually invest in?