Apple Wants to Launch 6 Oscar-Worthy Films a Year on AppleTV+
Apple has big plans for their streaming service AppleTV+. According to some sources who talked to the NY Post, Apple wants to create “six small-budget movies a year with an eye toward stories that could win Academy Awards.”
That’s right, the tech giant hasn’t even launched its streaming service yet, and it’s already eyeing the gold. Keep in mind that reports indicate that Apple is currently not sure if they’re going to acquire a library of content to fill said service or if they’re going with purely original content. I think if they go with the latter, they’ll be dead on arrival which is why I think Dan Ives, an analyst, is correct when he says he expects Apple will simply buy a library of content from a studio like MGM.
Going back to Apple’s goal to push for six films a year that could win an Oscar though. These films are said to each cost anywhere from $5-30 million with the intent being towards “Focus Features-esque award contenders.” If they can get an Oscar or two, it would help them sell their service which will most likely be very limited in how much content it has for the first long while.
What do you think of Apple’s ambitious goals? Should they buy a content library for when they launch AppleTV+?