Disney's Streaming Service Gets an Official Name and It Will Cost Less Than Netflix
Netflix has changed the way we consume entertainment and now everyone is looking at getting on board and catching up with the future. Disney is one of the biggest media companies in the world, and they are in the process of getting ready to launch their own branded streaming service.
They already have a lot of original programming that they are developing for it at the moment and they have a huge library of films and TV series that will be made available to the Disney fans. On top of that, they will also include whatever is included in their big deal with Fox.
Thanks to Disney CEO Bob Iger we have some new details to share with you. While talking to Variety, he says that the streaming service is "the biggest priority of the company during calendar [year] 2019."
Iger also calls the service Disney Play, which is a name that can easily change between now and the launch date, but as of right now that's what people are calling it. It's a solid name for the service as it encompasses everything that it stands for. Iger also confirmed that Disney Play will cost subscribers between $8 and $14, which is less than what Netflix is charging. Of course, as the service grows, becomes popular, and people get hooked on it, they are sure to raise the prices because that's what companies do.
It's explained that when the service launches they are going to start out slow and grow over time as they work things through as they grow it. Iger says, "We’re going to walk before we run as it relates to volume of content."
On top of all the existing content that they will be able to include in the service, some of the fresh original content that they will be bringing to it include the multiple Star Wars shows in development, the Honey, I Shrunk the Kids reboot, The Parent Trap reboot, Lady and the Tramp, The Muppets, and more. That's already pretty impressive. I'm mostly excited for the return of The Clone Wars and the live-action Star Wars series.
Iger points out that, "We have the luxury of programming this product with programs from those brands or derived from those brands, which obviously creates a demand and gives us the ability to not necessarily be in the volume game, but to be in the quality game."
Quality over quantity is one of the reasons that I'll be signing up. As a fan of Disney, I know exactly what I'm looking to get out of Disney Play and it seems like a service that will be worth signing up for.
It'll be interesting to see what they end up offering fans when it officially launches next year. What are your thoughts on Disney Play?