Dolby Knows What Movie Your Watching Based On Your Breathing
In an ongoing effort to analyze moviegoers, Dolby has developed technology that can determine what movie you're watching, based on your breath. Poppy Crum, the chief scientist at Dolby Labs, shared the details at CES 2018 (via Engadget):
"In the cinema, we can measure exhalants [...] and be able to tell what movie they're watching, just by the chemical signature"
Well that's weird as hell. What's next? Is Dolby going to be sending breath analysis to the front desk to let them know I'm sneaking in snacks?! How do you feel about this technology, and are you ok with Dolby measuring your breath to determine your reaction to a film?