Fascinating Trailer for Alex Winter's Documentary THE YOUTUBE EFFECT
Drafthouse Films + Kanopy have released the trailer for the upcoming documentary The YouTube Effect which comes from writer and director Alex Winter of the Bill & Ted movies. The doc takes a fascinating look at YouTube, one of the most powerful media platforms in the world, and the problems and dangers that it has come to cause in our time. The doc tells the story of how YouTube got to the place that it’s in and how it needs to be fixed.
In the doc, “The unparalleled scale of Google's YouTube has significant and problematic implications worldwide, and has received much less attention than its competitors. Winter explores the ascension and acceleration of YouTube, a video-sharing website that started with humble origins and has gone on to change how we experience the world. With exclusive access to some of YouTube’s biggest stars, the film presents an eye-opening and troubling look at the platform now so powerfully embedded in our lives.”
Kanopy General Manager Jason Tyrrell said in a statement: "Alex Winter is one of the most thoughtful documentary filmmakers working today, and Kanopy is proud to offer six of his previous films to libraries around the world. So, when the opportunity was presented to bring The YouTube Effect to Kanopy we knew it was a perfect fit. The subject of YouTube and its lasting impact on society and its viewers is a topic worthy of critical analysis and this documentary initiates a conversation that we believe will continue in the homes and classrooms where Kanopy is available through academic libraries."
The YouTube Effect aka Mass Effect: The Story of YouTube will open exclusively with Alamo Drafthouse Cinemas starting on July 7th, 2023 before expanding to more theaters nationwide July 14th, followed by its debut on Kanopy and other digital platforms.
