Video Shows How Much Science Went Into Making A Vegetarian Burger Bleed

Why would someone want to make a veggie burger bleed? As weird as it may sound, to appeal to meat lovers. From the guy who has heart issues and needs to lower his cholesterol, to the young buck who just loves telling someone they want their steak "blue rare," the "impossible burger," is designed to replicate the taste, texture, and blood of an actual burger...and it looks to do a pretty good job.

Check out the science in what goes into making that burger bleed below, and more importantly, how it tastes.