Mattel Launches New BARBIE "Women In Film" Doll Collection
Mattel has launched its annual ‘Career of the Year’ collection, and for 2024 that collection will be ‘Women in Film’, and will feature Barbie dolls that represent women working in a variety of film jobs.
The collection will include four dolls and the film professions represented include studio executive, director, cinematographer, and, of course, movie star. The Women in Film dolls join more than 250 Barbie ‘profession’ dolls released by Mattel. Last year, the Barbie career collection involved Women in Sports and featured a general manager, coach, referee, and sports reporter.
Mattel explained that this collection was inspired by the success of Greta Gerwig’s Barbie movie, saying: “There couldn’t be a more opportune moment to honor women in film and spotlight the unlimited possibilities that are available to young girls in the entertainment industry.”
As a movie fan and a father of three daughters who grew up with Barbie dolls, this is really cool!