Mattel Opening Arizona Adventure Theme Park With Barbie Beach House and Hot Wheels Roller Coaster

Mattel is creating a new theme park in Arizona called the Mattel Adventure Park, complete with a Barbie beach house complete with a magical Barbie closet, and an attraction called the Hot Wheels Bone Shaker: The Ultimate Ride roller coaster. There will also be attractions associated with Masters of the Universe and Thomas & Friends.

Julie Freeland, Senior Director of Global Location Based Entertainment at Mattel said in a press release:

"Mattel Adventure Park is an amazing opportunity to bring our beloved brands to life. Construction is underway and substantial progress has been made on what will give fans of all ages a day of thrills and nostalgia. We're especially excited for families to experience the Hot Wheels Bone Shaker rollercoaster – a dream come true for any Hot Wheels fan."

Located at the VAI Resort in Glendale, Arizona, close to the Cardinals Stadium, park goers can enjoy a unique indoor/outdoor setup all year round at the massive 9-acre destination.

The life-size Barbie Beach House is perfect for fans who want a preview of Barbie’s closet, and they can even see her up close with the attraction's hologram technology. The house also offers a rooftop bar and restaurant where families and friends can take in panoramic views of the resort. 

Meanwhile Hot Wheels lovers can catch a thrill on Bone Shaker: The Ultimate Ride, a roller coaster that brings riders 84 feet in the air. After that, they can keep the adrenaline pumping on the double-looping Twin Mill Racer roller coaster. Along with Barbie and Hot Wheels, a Thomas & Friends: World of Sodor attraction will be a hotspot for families and younger adventurers. Additional park features include a 4,500-square-foot laser tag arena inspired by Masters of the Universe and a themed mini golf experience that draws from beloved Mattel games like UNO, Pictionary and Magic 8 Ball.

After a long day at the park, visitors can unwind at VAI Resort’s Konos Island — a man-made feature that re-creates a vacation to Greece or Mexico with its white-sand beaches and lavish cuisine. Guests can also enjoy sweeping views of the Phoenix Valley in a tethered hot air balloon reaching up to 400 feet. After their breathtaking ride, they can then stop by the Konos Sky Bar to share a drink 130 feet in the air.   

This sounds pretty awesome! I can’t wait to check this park out, and my kids are stoked as well. Mattel Adventure Park is due to open its doors in 2024.

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