New Crypto-Based Series HOLD ON FOR DEAR LIFE In Development From Rob Weiss
Rob Weiss (Entourage, Ballers) is set to executive produce and direct multiple episodes of a new scripted TV series that centers around modern cryptocurrency culture. The series is titled Hold On for Dear Life and it was created by the pseudo-anonymous crypto insider Suhh Toshee, who wrote several episodes.
The story follows “a young tech founder, Mel, as she launches a non-fungible token (NFT) named after her best friend, Aveer, who disappeared. Along with a squad of misfit friends, Mel must overcome enemies and centralized powers on a mind-bending and inspiring journey.”
Weiss said in a statement, “When I read the Hold On for Dear Life pilot, I felt as if I had been transported into a fresh and unique universe where characters spoke about money in a whole new language. The world of currency is rapidly changing, and ‘Hold On for Dear Life’ will both illuminate and entertain at the same time.”
The series is also the first show “to tokenize portions of its net profits, and its ERC20 security token — the FDL token (For Dear Life) — is available now on Securitize’s online marketplace. Built on Ethereum using underlying smart contracts, the FDL token allows owners to receive pro rata net profits from the series directly into their digital wallets.”
That’s not all though, “Sator announced their blockchain-based platform and decentralized app that allows users to earn NFTs, tokens and other rewards for simply watching their favorite TV shows. Hold On for Dear Life will be the first series to utilize the platform. Season 1 of the series’ NFT is also being minted. These NFTs will be based upon original art, proprietary content and IP from the show such as characters, storylines, outtakes, scores and original art. Collaborating with NFT artists, the series aims to lead television into a new era, with discussions of releasing an entire episode as an NFT.”
The show will consist of 10 episodes and as someone who is fascinated with the cryptocurrency market, I’m curious to see how the show turns out. This sounds like it could be a super interesting story that will make for a solid series.