Paramount Pictures' Stupid Animation Movie Plan Does Not Involve Creating Original Films
The latest example of Hollywood’s stupidity comes from Paramount Pictures’ CEO Brian Robbins, who has revealed a new animation strategy for the studio. That strategy specifically does not involve creating original stories and films.
Seriously, their plan is to completely ignore anything original. They are going to completely focus on existing IP, which is definitely something those bean counters recommend. While speaking with Variety, Robbins unveiled his plan saying:
"We're not going to release an expensive original animated movie and just pray people will come. It's not about Disney and Pixar anymore. People are looking for animated movies that are irreverent and have a comedic point of view."x office.
The studio will instead focus on familiar properties such as SpongeBob SquarePants, Avatar: The Last Airbender, and Teenage Mutant Ninja Turtles, which Robbins thinks will appeal to millennials who grew up with the shows.
Look, I understand that these studios need to make money, so I get why they want to release movies based on existing IP, but why can’t they do both? Paramount actually does have an original animated film coming out titled Under the Boardwalk, which was going to get a theatrical release, but it will now be on Paramount+.
It’s like these studio executives forget that all of these existing IPs were once original ideas that someone took a risk on. Now they are closing the door to original story ideas that could be the next big thing! What a dumb way to think, and it’s so frustrating that these Hollywood executives are still so close-minded.
Director Guillermo del Toro was not impressed with the news, taking to Twitter to share his thoughts simply saying: "Dear Lord." As you know, the director's animated take on Pinocchio won the Oscar for Best Animated Feature earlier this year.
The Lego Movie and Spider-Verse filmmaker Chris Miller said: "This is an ignorant attitude. No studio head would say they wouldn't make an original drama, or action movie, or biopic, or comedy, or wouldn't have made Avatar. To suggest animation alone needs to be IP is absurd."
I 100% agree. It’s so crazy to me that people like Brian Robbins get into these positions because it seems like they really aren’t that smart.