Rotten Tomatoes Won't Reveal The Score of JUSTICE LEAGUE Until Opening Day
We already have an idea of what to expect from Justice League thanks to the initial reactions of the critics who have already seen the film. For those of you who are waiting to see what the score of the film will be on Rotten Tomatoes, you're going to have to wait.
Rotten Tomatoes won't reveal the score of Justice League until opening day of the film. That might not be a very good sign. Warner Bros. does own a minority stake in Rotten Tomatoes, but maybe they are saving the big reveals for their new Facebook show that they launched called See It/Skip It.
They are using the show to critique movies before revealing the Rotten Tomatoes score at the end of each episode. Previously released episodes featured films such as Bad Moms Christmas, Thor: Ragnarok and Murder on the Orient Express. According to THR:
If a Tomatometer rating is good, Hollywood studios may not be happy to see their movies being selected for the See It/Skip It reveal, since the score is a powerful marketing tool in and of itself. Conversely, if a score is rotten, the delay could prove a blessing.
Judging from the reactions I've seen so far for the film, I'd say that the movie will land somewhere in the 70% level of scoring. Which isn't too bad, but we'll just have to wait and see. It could be better, it could be worse. Where do you think Justice League will land on the Tomatometer?
Do you think Rotten Tomatoes should be delaying the release of the score for certain movies?