Survey Reveals Very Few Baby Boomers Are Aware Of Premium Theater Options

A recent survey of the AARP showed that a bulk of the Baby Boomer generation is completely oblivious to the addition of recliner seating and dining options offered by theaters despite the fact they regularly attend the movies. Interestingly enough, Variety reported that less than half of the generation interviewed at Cinemacon was aware of the features, and while only 15% of the unaware tried it after discovering, 76% enjoyed it!

The second half of this story makes a lot of sense, as I feel like when I tell people around this age the miracle of recliner moviegoing I usually get the same response:

"I couldn't do that. I'd fall asleep."

So while I didn't do a survey to prove my point, I would imagine many of the older generation don't want to spend a premium to risk sleeping through a film, or they're just stuck in their old ways of moviegoing and don't see the need to change things up. Do you know any baby boomers who go to recliner theaters?