The Deal Between Netflix and the Obamas Has Been Finalized
A couple months ago, we mentioned that Netflix was trying to make a deal with President Barack Obama and his wife Michelle Obama. That deal has now been finalized. The Obamas will produce a wide range of content including both movies and shows. In the official press release, Netflix says that the content will include, “the potential for scripted series, unscripted series, docu-series, documentaries and features.” I’m not shocked at the idea of documentaries and I’m sure talk shows fall under one of those categories, but I’m interested to hear more about these scripted and unscripted series they have in mind.
Here’s what President Obama said of the deal:
“One of the simple joys of our time in public service was getting to meet so many fascinating people from all walks of life, and to help them share their experiences with a wider audience. That’s why Michelle and I are so excited to partner with Netflix – we hope to cultivate and curate the talented, inspiring, creative voices who are able to promote greater empathy and understanding between peoples, and help them share their stories with the entire world.”
Michelle Obama said this:
“Barack and I have always believed in the power of storytelling to inspire us, to make us think differently about the world around us, and to help us open our minds and hearts to others. Netflix’s unparalleled service is a natural fit for the kinds of stories we want to share, and we look forward to starting this exciting new partnership.”
Ted Sarandos of Netflix offered this:
“Barack and Michelle Obama are among the world’s most respected and highly-recognized public figures and are uniquely positioned to discover and highlight stories of people who make a difference in their communities and strive to change the world for the better. We are incredibly proud they have chosen to make Netflix the home for their formidable storytelling abilities.”
It’ll be interesting to see all the new content produced by this team up.