Trailer For REINVENTING ELVIS: THE '68 COMEBACK Focuses on Elvis' Iconic Comeback Special
Paramount+ has released a trailer for a fascinating new documentary film titled Reinventing Elvis: The '68 Comeback. The film focuses on the behind-the-scenes story of how Elvis and director Steve Binder teamed up and went against manager Colonel Tom Parker to create his iconic TV Special, which resurrected his career.
The film comes from acclaimed documentary filmmaker John Scheinfeld and it’s told from the unique perspective of Binder. It features interviews with Elvis experts and recollections from those who actually attended the special in person, as well as all-new versions of iconic Elvis hits from today's musicians, including superstar Darius Rucker, Latin Grammy winner Maffio and America's Got Talent finalist Drake Milligan.
Premiering days before the anniversary of Presley's death, Reinventing Elvis: The '68 Comeback reveals what really happened behind the scenes of this mesmerizing hour of television. When it aired on the night of Dec. 3, 1968, the special became the most-watched television event of the year, and nearly half of the entire TV-watching audience tuned in to see Elvis Presley, clad in an iconic black leather suit, deliver some of the greatest performances of his life, reinvigorating his career and changing the pop-culture landscape forever.
Reinventing Elvis: The '68 Comeback will be released on Paramount+ starting on August 15th, 2023.