One of my favorite things about Ryan Murphy's American Horror Story series is the insanely bizarre title sequences they have. Here's a great behind the scenes video that includes Murphy and title designer Kyle Cooper explaining the objective behind the creepy sequences. It mostly focuses on American Horror Story: Asylum, but it also teases what's coming in American Horror Story: Coven. In it Murphy says,
"I've always been obsessed with main titles, I really feel like it's an art form. It tells you what the viewing experience ahead is going to be.
"You have to watch it 10 times because every frame is a clue for what the season will be, and every year it has a different tone, look and concept. By the last frame of the main title, for Coven, you'll really have an idea of what the last frame of the Coven season will be."