GUARDIANS OF THE GALAXY VOL. 2 Gets a Perfect 100 Score in Test Screening, Which Is Rare
Marvel is currently conducting test screening for James Gunn's Guardians of the Galaxy Vol. 2, and according to a recent report from THR, the movie has received a perfect score of 100, which is extremely rare! Vol. 2 has tested higher than any movie in Marvel Studio's history. The report says:
Insiders confirm that extremely rare if not unprecedented score, saying the movie, which Disney is set to release May 5, bested the previous top Marvel scorers, Iron Man 3 and Avengers, both of which tested in the high 90s out of 100.
When I was growing up, I used to go to these audience test screenings all the time because why would I pass up the chance to see a free movie! Sometimes they would ask my friends and I to stay after and discuss the film and then they'd pay $20 each. Those were some fun times! Now I can't go to them because I'm press.
Every studio conducts these kinds of movie screening tests, and after the movie is over the audience is asked to fill out a form and rate the movie on a scale of 1 to 100. The fact that an entire large audience gave Guardians of the Galaxy Vol. 2 a 100 score is pretty incredible and it means we should probably be more excited for the movie than we already are. The report goes on to explain Marvel's screening process a bit more saying:
Marvel, however, culls from a more select pool of recruits, what it terms “friends and families screenings.” It’s larger than one might think and still a vigorous testing procedure, not a celebratory reception. It’s one way for Marvel to control security and prevent leaks of either plot spoilers or footage from getting out. And it’s a process Marvel has employed since the first Iron Man.
They go on to say that producers and studio executives "caution at putting too much meaning into test scores, pointing out the scores are best at gauging where audiences engage or disengage.." One producer says "It’s a single tool in a whole toolbox arsenal," and another says, "What an audience enjoys isn't necessarily what it responds to."
Regardless, the fact that Guardians of the Galaxy Vol. 2 received a perfect score the first time in Marvel Studios history is freakin' awesome! We all know that the movie is going to be great, but could this really be Marvel's first truly perfect film? We'll just have to wait to see it and judge for ourselves.
The movie will be released in theaters on May 5th!