STAR WARS: ROGUE ONE Toys Revealed with Stop-Motion Animated Short Series
Lucasfilm has come up with a very fun and unique way to reveal their line of toys and action figures for Rogue One: A Star Wars Story. They gathered together a team of talented fans to created a series of stop-motion animated shorts using the toys. There are four shorts in the series, which is called #GoRogue, and they were written, directed, and produced by the team of fans. You can watch the first chapter of this series below.
The series is also being used to kickoff a global UGC contest that asks fans to create their own short films that tell their own “Rogue Stories.” The winner of this contest will get to attend a special screening of Rogue One: A Star Wars Story at Lucasfilm in San Francisco, and they will also get to see their own short film on the big screen. I've included all of the information to enter that contest below the video.
The action figures and other toys you see here will be available to purchase on September 2nd. I've also included some photos of the toys at the end of this article thanks to EW.
Below you will find all of the detailed information on the contest and the short film series:
The global contest, which kicks off September 30, invites fans to share their own short stories or skits set in a galaxy far, far away… Winning entries from around the globe will be chosen by a panel including Rogue One: A Star Wars Story director Gareth Edwards. Beginning September 30, teen and adult fans can enter the Go Rogue contest on StarWars.com/GoRogue. In addition to the global contest on StarWars.com, in the U.S. and parts of Canada, kids 8-12 can participate on Disney.com/MyRogueStory. Winners will be invited to Lucasfilm in San Francisco to attend a screening of Rogue One, and see their short story on the big screen.
The fan-created shorts showcasing the new line of Rogue One toys for the first time launches on the Star Wars YouTube channel today, with new installments rolling out through September. The team was led by James DeJulio at Tongal, and the series was written by Kevin Ulrich and brought to life by stop-motion animators and directors Dan MacKenzie and Tucker Barrie. The stories follow the adventures of Rogue One toys from Hasbro, LEGO, FUNKO, JAKKS Pacific, Mattel and Disney Store as they try to track down the building instructions to the LEGO Star Wars Death Star set which have been misplaced by the Empire.
Fans can pre-order a handful of select items seen in the “Rogue Stories” beginning September 2 at mass retailers, Disney Store locations and DisneyStore.com. The full range of new Rogue One and Star Wars products will be available globally starting on September 30.