George Lucas is Coming To Coming to San Diego Comic-Con For The First Ime Ever!
After decades of shaping pop culture from afar, George Lucas is finally stepping into Hall H at San Diego Comic-Con!
The creator of Star Wars, the father of fandom and pop culture, and one of the reasons Comic-Con exists in the first place, is making his first-ever appearance at San Diego Comic-Con 2025. It's happening on Sunday, July 27, so if you thought you would skip out early that day, think again.
According to Variety, Lucas is showing up to promote the long-in-the-works Lucas Museum of Narrative Art, which opens in 2026 in Los Angeles. The museum has been a passion project of his for years, and now it's getting its proper debut, at Nerd Mecca, where it belongs.
The building itself looks like a spaceship, so yes, even the architecture feels like a deep cut from a galaxy far, far away.
Joining him on stage will be Oscar-winner Guillermo del Toro (Frankenstein), legendary Star Wars concept artist and designer Doug Chiang, and, for some reason, Queen Latifah is the panel’s moderator.
The panel is titled “Sneak Peek of the Lucas Museum of Narrative Art,” this is the official panel description:
“Sneak Peek of the Lucas Museum of Narrative Art — Legendary filmmaker George Lucas will make an appearance alongside Academy Award-winning director Guillermo del Toro and Academy Award-winning artist Doug Chiang.
“The panel, moderated by Queen Latifah, will discuss the power of illustrated stories and the role of narrative art in society. From ancient cave drawings and hieroglyphics to paintings, murals, illustrations, comics, digital media, and sculptures, this panel will delve into the universal language of illustrated storytelling. (Hall H)”
David Glanzer, Chief of Communications and Strategy for Comic-Con, summed up the moment best:
“We are beyond thrilled to welcome George Lucas to Comic-Con for the very first time. Nearly five decades ago, Star Wars made one of its earliest public appearances at our convention, along with a booth featuring Howard Chaykin’s now legendary Star Wars poster as a promotional item.
“Now, to have Mr. Lucas return—this time to debut the Lucas Museum of Narrative Art—is a true full-circle moment. His lifelong dedication to visual storytelling and world-building resonates deeply with us and our community, and the museum’s mission to celebrate narrative art in all its forms perfectly reflects what Comic-Con has championed from the very beginning.”
If you’re thinking this sounds like a Hall H unicorn, yeah, it is. It’s history-in-the-making. Since it’s scheduled for Sunday, the final day of the con, you might want to prepare for an overnight campout with fellow fans who thought they’d seen it all... until now.